Invantage: The Psychology of Business

Invantage advising is a unique consulting firm that helps top leaders in business sharpen their understanding of the psychological and irrational emotional forces that underlie business relationships, decisions, and major transitions, helping them make the best choices for themselves and their enterprises. This in-depth, individualized perspective, drawing on the wisdom of neuroscience, psychiatry, and psychoanalysis, prevents stalled strategies and repetitive costly mistakes in a way no other model can. Everyone can use a trusted advisor who understands the psychology of individuals and groups and how this affects both every day and critical business decisions.

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Media: Television • Radio • Podcasts
  • The Last Word on MSNBC

    The Last Word on MSNBC

    Dr. Gourguechon was interviewed about her LA Times Op-Ed on a model for evaluating the ability to carry out the duties of the presidency. “Is Trump mentally fit to be President? Let’s consult the Army’s field manual on leadership.» Read More »
FORBES Leadership Articles

Dr. Gourguechon writes twice a month for Forbes online on the psychology underlying critical business decisions, transitions, strategy and business relationships. Her goal is to provide readers with uncommon insights to help them be better leaders and decision makers. Please check out the entire blog on the Forbes website and follow her.

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